Influencer Marketing, KOL&KOC Management

From influencers to real brand believers.

We manage end-to-end influencer campaigns — from selecting the right partners to creating meaningful content and tracking real results.

Key Focus Service

Influencer Matching & Briefing

Choose influencers who truly resonate with your brand and audience.

Campaign Management

Plan and coordinate content that drives authentic engagement.

Performance Evaluation

Analyze results with social data and optimize for future collaborations.

Campaign Management

Plan, coordinate, and execute influencer campaigns that create authentic connections between your brand and its audience. We handle every stage of the process — from content planning and timeline coordination to performance tracking — ensuring every influencer delivers consistent messaging and measurable results.

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Identify which topics, tones, or content formats are currently driving the most engagement.

Align influencer storytelling with real-time audience sentiment and trending conversations.

Optimize posting schedules and platform mix (e.g., TikTok, Instagram, X) based on when and where audiences are most active.

Monitor audience reactions during the campaign to make on-the-fly adjustments that maximize reach and authenticity.

Here’s how it adds value

Identify the Right Influencers: discover influencers or KOL/KOCs whose audiences truly match your target demographic — not just by follower count, but by engagement quality, tone, and credibility.
Understand Audience Sentiment: By analyzing how people talk about your brand, competitors, or trending topics, you can design influencer campaigns that align with what audiences care about right now.
Trend-Driven Content Strategy: Monitoring emerging trends allows brands and influencers to create content that feels timely, authentic, and relevant to the current social landscape.
Measure Real Impact: Social data helps track campaign mentions, sentiment changes, and engagement quality — offering a deeper view beyond vanity metrics like likes or views.
Crisis & Reputation Management: Social Monitoring can alert you early if influencer activity triggers negative feedback, allowing quick action to protect your brand’s image.

เราสามารถ

ระบุได้ว่าหัวข้อ โทน หรือรูปแบบคอนเทนต์ใดกำลังสร้าง Engagement สูงที่สุด

ทำให้การเล่าเรื่องของอินฟลูเอนเซอร์สอดคล้องกับความคิดเห็นแบบเรียลไทม์ รวมถึงบทสนทนาที่กำลังเป็นกระแส

ปรับเวลาโพสต์และเลือกแพลตฟอร์มที่เหมาะสม (เช่น TikTok, Instagram, X) จากพฤติกรรมการใช้งาน

เฝ้าติดตาม ดูแล ระหว่างแคมเปญ เพื่อปรับแผนระหว่างการทำงานให้เข้าถึงกลุ่มเป้าหมาย

How we manage the Influencer Campaign

Social Monitoring & Insight Gathering

- Analyze online conversations, keywords, and sentiment from all social channels
- Identify trending topics and audience interests
- Understand what people say about your brand, competitors, and industry

Influencer Identification & Matching

- Use insight data to find influencers whose audiences align with target segments
- Evaluate engagement quality, tone, and authenticity — not just follower count
- Select KOLs/KOCs who share genuine relevance with brand values

Content & Campaign Strategy

- Build content ideas based on trending themes and audience sentiment
- Define campaign objectives, messaging tone, and creative direction
- Align influencer storytelling with audience mood and real-time trends

Execution & Real-Time Monitoring

- Launch campaign across platforms (TikTok, Instagram, X, YouTube, etc.)
- Track mentions, engagement, and audience reactions in real time
- Adjust content or timing dynamically using live social data

Performance Evaluation & Insight Report

- Measure key metrics — engagement rate, sentiment change, conversion impact
- Compare results against benchmarks and campaign objectives
- Extract learnings to improve future influencer collaborations